Yesterday I presented to a provincial government finance committee that was seeking input on the 2019 budget. I spoke as a mother and patient advocate about the urgent need for more speech language therapy funding for preschool and elementary school students. I used storytelling to make a personal connection on a complex issue. I had five minutes to state my…
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Key Messaging – Don’t Let Money Walk by Your Door
October, 4, 2018
Having THREE key messages, and scripting all your communications around these messages, will help you stay focused and make sure you get to the point! Having clarity of message, is key to increasing sales, cutting through the noise, and being seen as a knowledgeable professional. Yet way to few people take the time to figure out who they are speaking…
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