How to Harness the Power of Media Relations – eBook

From writing a press release to getting the coverage.

Media relations is a key tool in sharing your message or story with a broad audience. It requires understanding the role of the media and your role. It’s about seeing journalists as individuals and looking at media outlets as unique entities with their own audiences and stakeholders.

This e-book takes you through the media relations journey – from understanding what media relations is, to getting the coverage that connects with your audience.