When you meet a friend for a walk or go out for dinner, I bet you do a lot of storytelling. There’s always that friend who tells hilarious stories that make you laugh. Or that friend who tends to be upset about something, ranting away. Storytelling is an integral part of how we communicate and is what makes us human. …

Storytelling is a hot topic right now. Where storytelling was once limited to authors, speakers and public relations professionals, it’s now getting the attention and respect it deserves, being used by many professionals to share information on a personal level. As a professional storyteller, I make a living by not only telling stories (through my books and public relations work)…

One of the oldest methods of communication is through storytelling. In our age of technology it’s still the best way to convey information. Why? Because when we share stories it actually alters how the brain processes information. Our brain is hardwired for stories. When we hear an impactful story, it changes the chemistry in our brain and allows us to…

We’ve all taken personality tests – either online or part of a corporate training program. They are a great way to see how our personality traits shape how we present to the world as well as how the world sees us. The problem with these tests is too often we focus solely on our results. While it’s important to know…

In an age of social media, video and shortened attention spans, how do you get people to not only listen to what you’re saying but also engage? Through the ancient (and still relevant) art of storytelling. While we now have unlimited ways of sharing information, one thing hasn’t changed. The impact a story has making a personal connection. Stories can…

I was having lunch with a friend the other day and she was complaining about the endless stream of people wanting her to write press releases, create brochures or post something on the website. In addition to the volume of requests, she was frustrated by the fact most people had no idea the focus of the story or information they…