When you were in school, you were likely told to focus on your weakest subjects. For me it was math. No matter how many times the teacher explained the concept, I still didn’t get it. And no amount of tutoring ever got me out of the C range. In Grade 12 a teacher said something to me that changed my…
Read More5 Tips to Take Control of a Brewing Issue
On any given day there are many stories in the media about wrongdoings or allegations against a person or company that threatens not only their reputation but also their future. Accountant accused of fraud, contaminated product, inappropriate comments made by staff, are just a few events that can unwillingly push an organization into the spotlight. But guess what? Rarely do…
Read MoreHow to Speak to Your Ideal Customer
Social media has changed the way we communicate. And complicated it. While it has allowed many professionals to do away with corporate speak, it has also created a gray area for those working in corporate communications to figure out how personal can I be? And when can should I be corporate? Many struggle with how to speak to your ideal…
Read MoreDo What You Love and the Money Will Come
When I was teaching public relations at a university, my students ended their term with a four-month co-op placement. Many wanted the glamorous or trendy placements at big agencies or companies. For them it was about the status not the position or professional fulfillment. Having worked in glamorous, and not so glamorous organizations, the advice I always gave my students…
Read MoreDust Off Your Backpack for Back to School
When you were a kid, did you dread going back to school or did you count the days, eagerly awaiting seeing your friends? When you finally graduated, were you happy to be done or do you view life as a ongoing learning adventure? The most successful professionals realize life-long learning is key to personal and professional development. As a self-employed…
Read MoreWe All Benefit From Improved Communications Skills
Instead of a tradition blog post, I’ve created a video blog on why ALL business professionals can benefit from improving their communications skills. Take a look at the link below and think about how learning some public relations techniques will benefit you as a professional and a person. We All Benefit From Improved Communications Skills
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