The majority of press releases are dull, boring and are never read by anyone (including staff). Yet, done right, they are a great way of getting the media to talk about your business or program – at no cost to you.
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To help get you started, there are a number of templates available. Many of these are also included in the Bundles.Browse Templates
Bundles for topic specific packages include training voice over power points and step by step instruction guides and, where applicable, templates.Browse Bundles
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I used How to Conduct a Communications Audit to develop my very first plan for an internal audit with staff. I had never done one before and I needed something practical that would enable me to deliver very quickly. The guide is simple and takes you through the planning process step-by-step. Cynthia also made herself available to review my plan and provide feedback. I highly recommend this product.
Are you wearing 17 hats in your job and public relations is just one hat? Are you struggling to figure out what the heck a press release is, how to pitch to the media (whatever that means) or how to present to a room full of strangers?
I know the problems you’re having because I have been there too.
Here’s the first thing you need to know. If you’re not amplifying you’re weakening. You are weakening your brand, your message and your credibility. My job is to teach you how to amplify your voice and be heard!
To amplify you must:
And most importantly, you must do all of this with CONFIDENCE!
That’s why I created this website – to help you succeed. Too many people are getting lost in a sea of one-size-fits-no one advice. They are lost in a sea of content and creative that doesn’t connect on a human level. They are writing copy that doesn’t work. Sharing things that don’t have impact.
I want you to have the skills and confidence to amplify your voice and share your stories.
When I started in public relations I was told “fake it until you can make it.” But guess what? It can take YEARS of faking it until you truly make it. It’s these years (and countless mistakes) I want to save you by giving you access to all the templates and techniques PR professionals use every day. These are the materials I wish I had when I was starting out.
I know you don’t have a lot of time or money to sign up for yet another membership. But guess what? You also don’t have the time or money to waste trying to figure this out on your own. Think of all the money you are wasting by NOT knowing how to tell your story or promote your business?
I will help you amplify your voice so you can go from being noise at the back of the room to being heard at the front of the room. Your new communications skills will make you more influential, help your organization make more money (by being heard) and allow you to share your stories in a meaningful way with your key audiences.
If this sounds exciting to you, it’s time to for you to shine so you have the skills to make your business more profitable or go after your dream job.